Insights

Greg Mason

Recent Posts

What advertisers can do to combat ad blocking

Posted by Greg Mason on Wed May 24 2017

Ad blocking software is increasingly becoming an issue for the advertising industry as it directly impacts the ability for advertisements to reach target audiences. Here are our five tips for advertisers to proactively combat ad blocking.

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Topics: Online Insights, Industry Insights

5 ways publishers can proactively combat ad blocking

Posted by Greg Mason on Wed May 24 2017

Ad blocking is increasingly becoming an issue for the publishing industry, as it threatens its main source of revenue: advertising. Here are our five tips for publishers to proactively combat ad blocking.

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Topics: Online Insights, Industry Insights

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