Insights

Millie Lester

Recent Posts

South Africa Online - August 2017

Posted by Millie Lester on Thu Sep 7 2017

Find out everything you need to know about internet consumption in South Africa last month - including what their audience looks like, how they live and where they spend their time online - in our latest South Africa Online August 2017 infographic.

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Topics: Sub-Saharan Africa, Online Insights

Where is the smartphone now: key mobile usage trends in MENA

Posted by Millie Lester on Thu Aug 17 2017

The votes are in, the stats are out and it’s looking like 2017 is officially the year of the smartphone.

Effective Measure has just released its Mobile in MENA Report for 2017 and the results indicate that an increasing number of people in MENA are holding their lives in the palms of their hands (literally). 

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Topics: MENA, Industry Insights

Top Business Sites in South Africa - July 2017

Posted by Millie Lester on Thu Aug 17 2017

We've taken a look at the numbers for July 2017 and can reveal that Fin24, Businesslive.co.za and Business Tech ranked in the top three Business websites within South Africa last month.

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Topics: Sub-Saharan Africa, Audience Insights

This generation is the biggest decision maker in South African households

Posted by Millie Lester on Tue Aug 15 2017

According to our recent survey, not only do Generation X stress the most when they think about their money, but our latest research show that they're also most commonly the main decision maker in households.

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Topics: Sub-Saharan Africa, Audience Insights

Top News Sites in the GCC - July 2017

Posted by Millie Lester on Fri Aug 11 2017

We've taken a look at the numbers for May 2017 and can reveal that SABQ, Akhbaar24 and Gulf News ranked in the top three News websites within GCC last month.

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Topics: MENA, Audience Insights

KSA Online - July 2017

Posted by Millie Lester on Fri Aug 11 2017

Find out everything you need to know about internet consumption in the Kingdom of Saudi Arabia last month - including what their audience looks like, how they live and where they spend their time online - in our latest KSA Online July 2017 infographic.

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Topics: MENA, Online Insights

Egypt Online - July 2017

Posted by Millie Lester on Fri Aug 11 2017

Find out everything you need to know about internet consumption in Egypt last month - including what their audience looks like, how they live and where they spend their time online - in our latest Egypt Online July 2017 infographic.

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Topics: MENA, Online Insights

South Africa Online - July 2017

Posted by Millie Lester on Wed Aug 9 2017

Find out everything you need to know about internet consumption in South Africa last month - including what their audience looks like, how they live and where they spend their time online - in our latest South Africa Online July 2017 infographic.

Read More

Topics: Sub-Saharan Africa, Online Insights

Why using programmatic advertising today will make you an automotive industry leader tomorrow

Posted by Millie Lester on Mon Jul 17 2017

Programmatic advertising has become an essential part of digital marketing all over the world, here's how the automotive industry in the Middle East can take advantage of it.

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Topics: Industry Insights, Programmatic Advertising

Egypt Online - June 2017

Posted by Millie Lester on Mon Jul 17 2017

Find out everything you need to know about internet consumption in Egypt last month - including what their audience looks like, how they live and where they spend their time online - in our latest Egypt Online June 2017 infographic.

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Topics: MENA, Online Insights

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